Oversee coordination and delivery of e-commerce assets, including planning for all product copy and images, production specs, upload and go live, merchandising, marketing initiatives.
Planning and implementation of online communication across all platforms tying into larger brand calendar
Seek out & engage in new digital platforms for marketing, advertising and partnership programs and maintain existing ones.
Responsible for daily & monthly sales goals, invoicing for e-commerce
Maintain website updates
Sole communicator with warehouse for web inventory management, replenishment monitoring, service issues and needs regarding the commerce site and any integrations needed by outside parties
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